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Author Topic: The cost of sale leads.  (Read 336 times)
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MoversDirectroy
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« on: March 06, 2008, 11:31:51 PM »

How much is a reasonable price for a removals sales lead? bearing in mind the mover or removals company might not even get the job.



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« Reply #1 on: March 06, 2008, 11:48:00 PM »

To buy or not to buy, that is the question. There are a few leads marketing companies around that will charge anywhere from £2 to £6 per lead depending on if it is a domestic moving lead or commercial move. I personally think this is a waste of money and is only a short term fix. If a mover has been around for a long time then their quality and level of service should speak for itself, thus many happy customers will keep coming back and plus reffering their friends. Another way is google adsense. This again can be very costly if you dnt know what you are doing.

The best solution is to use multiple marketing strategies. Advertising in local magazines,directories,free news papers,online, and believe it or not on mobile billboards ie. the side of their vans and lorries. This combined with a good reputation for delivering quality service should be enough to bring in customers.



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